Do Your Congregation’s Goals Mask Mission or Measure Mission? Small churches are often asked to draft mission statements. This is a common step taken in […]
Today, Seth Godin, renowned marketing blogger, quotes an organization he supports. In doing so he is exploring the impact of the mission statement. Churches, these days, […]
How Branding Can Quickly Go Wrong The Mission Statement is written. The Vision Statement is being drafted. The process of writing the Mission Statement helped you […]
This series has addressed evangelism in terms used most often by people in marketing and advertising. Again: Advertising is getting the word out. Evangelism is getting […]
The Difference Between Mission Statements and Goals